- B2B Marketing Strategist
- Demand Generation Manager
- Senior SEO Specialist
- Performance Marketing Specialist
- ABM Specialist
About
Ali Ahad
Senior Digital Marketing Associate · Sighthound Inc.
Lahore, Pakistan · Open to remote B2B roles
Senior B2B marketer. 9 years building pipeline for software teams.
I run full-funnel digital marketing for two AI SaaS products at Sighthound Inc. in Florida — Sighthound (ALPR / traffic intelligence) and Redactor (video redaction software). I own SEO, paid media, ABM, social, and reporting across US and international markets.
Before Sighthound I managed 7 client accounts at a digital agency across fashion, healthcare, education, sports, and cloud tech. I report KPIs monthly to leadership and use AI-assisted workflows to keep quality up when scope expands.
Certifications
9+
Years in digital marketing
17k+
LinkedIn followers
5
Employers across B2B SaaS, agency, and FMCG
6
Active certifications
How I operate
I report to leadership, not just to dashboards.
At Sighthound I delivered 14 monthly All Hands presentations to C-suite. Every metric tied to a decision. No vanity reporting.
Multi-client discipline carries into every role.
Running 7 accounts at once at an agency taught me to prioritise fast, document clearly, and never let one client's fire burn another's deadline.
AI workflows are in the process, not the pitch.
I use AI-assisted tools for reporting, content review, and keyword research. The output quality stays the same. The time spent doesn't.
Every channel ties back to pipeline.
SEO, paid, ABM, and content feed the same KPI report I present monthly at Sighthound. They are not separate work streams.
About me
A senior B2B marketer positioned for demand generation, SEO, ABM, and marketing operations roles.
Ali Ahad is a Senior Digital Marketing Associate with 9+ years of documented digital marketing work across B2B SaaS, agency, and consumer brand environments. He currently runs full-funnel marketing for Sighthound and Redactor, covering SEO, paid media, ABM, social, landing pages, vendor coordination, and leadership reporting. Earlier agency work included seven active client accounts across fashion, healthcare, education, sports, and cloud technology. His portfolio proof connects role-relevant signals to resume, recommendations, case studies, video intro, and direct contact paths for recruiter review.
Verified recruiter links
Filter by the role you are hiring for — relevant signals stay prominent, others step back:
Showing all 5 signal areas — 9+ years of documented work.
B2B SaaS ownership
Sighthound · 2022 – present
Full-funnel marketing for two AI SaaS products — Sighthound (ALPR / traffic intelligence) and Redactor (video redaction software). Keyword strategy, funnel setup, landing pages, paid acquisition, social media, content assets, vendor coordination, and monthly leadership reporting across US and international markets.
14 C-suite decks
2 products
Promoted 2023
SEO execution
Multi-client · 9+ years
Technical audits, on-page, off-page, and keyword tracking across multiple client accounts. Ranked 4 commercial keywords to page one for Dandy Design including “best tailor in lahore.” Built 200+ do-follow backlinks and 300+ social bookmarks. Quarterly SEO reports delivered across all accounts. SEMrush Keyword Research certified.
4 page-1 rankings
200+ backlinks
SEMrush certified
ABM & demand gen
Sighthound · certified
ICP personas built for government, enterprise, and law enforcement verticals. LinkedIn B2B campaign proposals and execution. Pipeline KPIs reported to C-suite monthly. ABM Foundations certified via LinkedIn Learning.
3 ICP verticals
ABM certified
Paid media & CRO
Google · Meta · LinkedIn
PPC across three paid channels simultaneously for two products. Funnel setup, landing pages (Unbounce), budget planning, ROAS and CAC tracking monthly. Managed Kadima Digital agency for paid delivery. Google Ads Search Certified via Skillshop.
3 paid channels
Google Ads certified
Agency managed
Content & social ops
7 clients · agency + SaaS
Monthly content calendars, social media design, brand campaigns, and AI-assisted content workflows. 5+ content calendars delivered in parallel at the agency. 48 original post designs for Brain Cloud. Social media managed across fashion, healthcare, sports, and cloud technology clients.
5+ calendars/month
48 post designs
7 clients
Skills
Capabilities senior recruiters search for first.
Grouped for fast ATS and human review: acquisition, conversion, authority building, and reporting.
Search & SEO
Organic search, technical audits, and ranking execution.
- Technical SEO 15+ client audits
- Technical SEO Audits 400+ issues tracked
- SEO Reporting (Quarterly) 5 quarterly reports
- Google Search Console multi-client
- SEMrush certified
- Off-Page SEO / Link Building 200+ backlinks
- E-commerce SEO multi-client
Paid Media
Search ads, paid social, and funnel execution.
- Google Ads / PPC certified
- Meta Ads 2 products
- LinkedIn Ads B2B campaigns
- Landing Pages & Funnels Unbounce
- Performance Marketing ROAS / CAC tracked
Analytics & Reporting
Data, measurement, and decision-ready reporting.
- Google Analytics (GA) monthly reporting
- CRO funnel optimization
- Competitive Analysis 27 brands analysed
- Website Audits 15+ clients
B2B Growth
Pipeline, ABM, demand gen, and ops.
- B2B SaaS Lead Gen 2 SaaS products
- ABM certified
- Demand Generation C-suite reported
- Agency Management Kadima Digital
- Budget & Vendor Management multi-channel
- AI-Assisted Marketing Ops daily workflow
Content & Social
Content strategy, calendars, and social execution.
- Content Marketing 7 clients
- Social Media Content Calendars 5+ per month
- Social Media Design 48 post designs
- Social Media multi-client
- Brand Strategy FMCG + SaaS
- Healthcare Marketing Dental Surgery
- Sports / Event Marketing PPL campaign
- Graphic Design 48 post designs
Each capability is backed by client work, certifications, or documented deliverables.
- B2B SaaS
- AI and computer vision
- Enterprise software
- Telecom
- Growth-stage marketing teams
- Resume
- LinkedIn recommendations
- 17k+ LinkedIn followers
- Case studies
- Credentials
- Video intro
- Direct contact links
ATS keyword coverage
SEO strategy, technical SEO, technical SEO audits, on-page SEO, off-page SEO, link building, Google Ads, Meta Ads, LinkedIn campaigns, SEMrush, GA4, Google Analytics, Google Search Console, HubSpot, ABM, CRO, B2B SaaS, demand generation, marketing analytics, quarterly SEO reporting, social media content calendars, social media design, e-commerce SEO, healthcare marketing, sports and event marketing, brand strategy, competitive analysis, AI-assisted workflows, landing pages, funnel strategy, budget planning, vendor selection, agency relationships, content marketing, backlink analysis, outreach, and campaign reporting.
Work Experience
Career history mapped to hiring signals.
Each role highlights scope, channels owned, and outcomes a recruiter can scan quickly across SEO, PPC, B2B SaaS, demand generation, marketing operations, and cross-functional execution.
Sighthound Inc.
B2B SaaS · AI · Computer Vision
Senior Digital Marketing Associate
Mar 2022 – Present · Longwood, FL (Remote)
· 3+ years
Current
Promoted in role
14
All Hands decks
to C-suite
to C-suite
5
Global markets
managed
managed
2
SaaS products
marketed
marketed
3
Paid channels
run simultaneously
run simultaneously
Senior Digital Marketing Associate
May 2023 – Present
· Strategy, C-suite reporting, agency management
Digital Marketing Associate
Mar 2022 – May 2023
· SEO, PPC setup, social media, keyword research
Led full-funnel digital marketing for two AI SaaS products — Sighthound (ALPR / traffic intelligence) and Redactor (video redaction software for law enforcement and enterprise). Managed Kadima Digital agency for SEO and PPC delivery. Built ICP personas for government, enterprise, and law enforcement verticals. Owned pipeline KPI reporting to C-suite across US and international markets. Delivered 14 monthly All Hands marketing presentations to company leadership.
B2B SaaS Lead Gen
Demand Generation
ABM
Google Ads / PPC
LinkedIn Ads
Meta Ads
Agency Management
International SEO
ICP Personas
C-Suite Reporting
Brain Telecommunication Ltd.
Digital Agency · Multi-Sector
Digital Marketing Specialist
Jan 2021 – Mar 2022 · Lahore, Pakistan
· 15 months
7
Client accounts
managed at once
managed at once
4
Keywords ranked
to page one
to page one
200+
Do-follow backlinks
built
built
5+
Monthly content
calendars delivered
calendars delivered
Managed SEO, social media, and content for 7 simultaneous client accounts across fashion retail, healthcare, education, sports, and cloud technology. Ranked Dandy Design to page one for 4 commercial keywords including “best tailor in lahore”. Built 200+ do-follow backlinks and 300+ social bookmarks. Delivered quarterly SEO reports and technical audits across all active client accounts.
Technical SEO
Off-Page SEO
Content Calendars
Google Analytics
Google Search Console
SEMrush
Multi-Client Management
Social Media Design
Edmon Paints
Consumer Goods · FMCG
Digital Marketing Executive
Dec 2017 – Nov 2020 · Lahore, Pakistan
· 3 years
3yr
Tenure — longest
non-current role
non-current role
B2C
Consumer brand
environment
environment
360°
Social, creative,
and content owned
and content owned
Executed social media and digital brand campaigns to support product visibility and customer engagement. Developed creative assets, campaign posts, and marketing content for consistent brand presentation. Improved product messaging across digital touchpoints, promotional materials, and online listings. Coordinated with sales and operations teams to align marketing output with business priorities.
Social Media
Brand Campaigns
Creative Assets
Content Creation
Campaign Management
Apr 2017 – Nov 2017 · 7 months
Dyson Research Laboratories Pvt Ltd
Marketing Coordinator · Lahore, Pakistan
Coordinated marketing materials, campaign documentation, and team communication for product promotion. Prepared market research notes and competitor observations for management review. Maintained customer, vendor, and campaign records to improve follow-up consistency.
Market Research
Campaign Coordination
Reporting
Jun 2015 – Oct 2016 · 16 months
A. F. Ferguson & Co.
PwC Member-Firm
ERP Consultant & External Audit Intern · Lahore
Supported ERP consulting and external audit assignments inside a PwC member-firm environment. Assisted with client data, supplier and customer reconciliations, audit testing, and documentation. Built early exposure to enterprise operations, finance controls, and structured reporting.
ERP Consulting
External Audit
Enterprise Operations
PwC Environment
Projects / Case Studies
Selected growth work with proof points recruiters can understand quickly.
Focused examples of SEO, paid acquisition, off-page authority building, CRO, and website audit work, framed around problem, action, and verified evidence instead of unvalidated vanity metrics.
Filter by the role you are hiring for:
Showing all 6 projects — 27 skills evidenced.
Search & SEO
Local SEO — Dandy Design
Ranked "best tailor in lahore" (home + shop pages), "best tailor shalwar kameez", and "made to measure in lahore" to page one. GSC CTR, impressions, and brand positioning fully documented. 5 quarterly SEO reports delivered. Technical audit, 200+ do-follow backlinks, and 300+ social bookmarks executed.
Technical SEO
Google Search Console
SEMrush
Off-Page SEO
SEO Reporting
Google Analytics
B2B Growth
B2B SaaS Marketing — Sighthound Inc.
Led full-funnel digital marketing for two SaaS products (Sighthound and Redactor) at a US-based AI company. Delivered 14 monthly All Hands marketing decks to C-suite leadership. Managed pipeline KPIs across SEO, paid, and social — US and international markets.
B2B SaaS Lead Gen
Demand Generation
ABM
Agency Management
Budget Planning
ICP Personas
Paid Media
PPC Across Two SaaS Products — Sighthound
Managed PPC budgets for Sighthound and Redactor simultaneously across Google Ads, Meta, and LinkedIn. Tracked ROAS and CAC monthly. Managed external agency (Kadima Digital) for SEO and PPC delivery. Google Ads Search Certified via Google Skillshop.
Google Ads / PPC
Meta Ads
LinkedIn Ads
Landing Pages
Performance Marketing
CRO
Content & Social
Social Content Production — Brain Cloud
Produced 48 original social media post designs for Brain Cloud covering cloud computing types, dedicated hosting, hybrid cloud, VPS, public vs private cloud, and cloud benefits. Full competitor content analysis documented across 27 rival brand accounts.
Social Media Design
Content Strategy
Competitive Analysis
Graphic Design
Social Media
Content Operations
Content Calendar Systems — Dandy Design
Built and maintained monthly social media content calendars across multiple cycles for Dandy Design and Dandy School of Fashion Design. Covered Facebook and Instagram scheduling, copy direction, and creative briefing. Separate calendar system run simultaneously for the fashion school client.
Social Media Calendars
Content Marketing
Social Media
Brand Strategy
Analytics & Audits
Multi-Client Technical SEO Audits
Full technical and on-page audits for Sighthound, Dandy Design, Atwood Pharmacy (US), Zafar Aziz, and Dental Surgery Associates. 400+ site issues identified and tracked in the Sighthound audit alone. SEMrush Keyword Research Exam certified. Competitive backlink analysis across 6 Redactor rivals.
Website Audits
Technical SEO
CRO
SEMrush
Competitive Analysis
E-commerce SEO
Resume
Download the recruiter-ready resume or open the public portfolio folder.
The resume link opens the recruiter-ready PDF. The public portfolio folder is available as backup proof for faster recruiter review.
Video Introduction
Meet Ali in under two minutes.
A quick way for recruiters and hiring managers to assess communication style, role fit, and marketing focus.
Transcript summary: Ali introduces his digital marketing background, with emphasis on SEO, PPC, B2B SaaS lead generation, ABM, CRO, and full-funnel performance marketing.
Recommendations
LinkedIn recommendations from managers, mentors, and teammates.
Third-party signals that support Ali's technical marketing ability, collaboration style, and growth mindset.
“Ali is very passionate about digital marketing and does a great job challenging our team to adopt the latest trends.”
“Ali is very passionate about digital marketing and does a great job challenging our team to adopt the latest trends. Here at Sighthound, we are thankful for his creativity, research skills, and dedication to growing his skillset. There is no doubt that Ali will continue to increase the value he brings the company as he acquires more marketing knowledge and puts his ideas into action.”
“Ali’s meticulous, data-driven strategies have consistently propelled our web traffic metrics upward, translating to an enhanced ROI.”
“I am thrilled to recommend Ali Ahad, a standout digital marketing professional whose profound expertise has been a game changer for our organization. Ali’s meticulous, data-driven strategies have consistently propelled our web traffic metrics upward, translating to an enhanced ROI. His knack for cross-functional collaboration, articulate communication, and an inspiring demeanor have nurtured a culture of continual learning within our marketing team. Ali’s unyielding passion for digital marketing, coupled with his ability to steer our campaigns toward success, underscores his immense value to any organization.”
“Ali exceeded expectations with innovative solutions and exceptional results in high-profile projects.”
“I had the pleasure of working with Ali at Sighthound for two years. Ali’s exceptional talent, dedication, and passion shine. His strong understanding of digital marketing, SEO, PPC & ABM, coupled with other innovative marketing skills, makes him an ideal team member. Ali exceeded expectations with innovative solutions and exceptional results in high-profile projects. His outstanding communication skills, both written and verbal, earn him respect and admiration. I highly recommend Ali, confident that his contributions will benefit any team.”
“I have seen him adding business values to his customers and helping them in their digital transformation journey.”
“As I know Ali is a hardworking young professional having immense talent. He is impressive with his efforts and always ready to accept new challenges. Well versed with latest digital marketing technology with the good business insight. He believes in customer relationship and a good collaborator. Over the short period of time, I have seen him adding business values to his customers and helping them in their digital transformation journey. I wish him best of luck for his career goals.”
Contact
Reach Ali directly for recruiter and portfolio conversations.
Email is the primary contact path. Include the role title, location or remote expectations, compensation range, and hiring timeline for the fastest response.
B2B demand generation / SEO / ABM
Proof: 17k+ followers + LinkedIn recommendations
Current: Sighthound, B2B AI / computer vision software
Direct contact
Use email, Calendly, or LinkedIn for recruiting, collaboration, and portfolio follow-up.